Download Print Chrysler Brand Creates Powerful ‘Road to Greatness’ Commercial That Reminds Us Integrity Still Matters New 30-second and 60-second spots feature Miguel Cabrera October 11, 2013 , Auburn Hills, Mich. - The Chrysler brand launched a new television commercial, titled “Road to Greatness,” which will air during Major League Baseball’s upcoming American and National League Championship Series, as well as the World Series. The spot features Miguel Cabrera, MLB’s first Triple Crown winner in over 40 years and the reigning American League Most Valuable Player. “In the new advertising, Cabrera reminds viewers that even if you’re heralded as the best pure hitter of your generation, you can never be complacent in your pursuit of perfection,” said Olivier Francois, Chief Marketing Officer, Chrysler Group LLC. The commercial illustrates the journey youth baseball players must take if they aspire to greatness on the field, by paralleling Cabrera’s hard work and dedication as he hones his craft. #NoShortcuts This spot is a continuation of the narrative around Detroit and its hometown heroes, who have always been a catalyst for change and had a profound impact on American culture. The same can be said for the Chrysler brand's approach in striving to build the world's greatest cars, and taking pride in being “Imported From Detroit.” “Road to Greatness” was created in partnership by full-service advertising agency, Doner. Chrysler Brand Chrysler brand enters its second century with a bold vision of innovation, blending engineering excellence with beautifully designed, attainable vehicles. In 2026, Chrysler will introduce a refreshed Chrysler Pacifica – America’s best-selling and most awarded minivan – reinforcing the brand’s long-standing leadership in the segment it invented. For more than 40 years, Chrysler Pacifica has led the minivan segment, redefining family mobility with advanced safety, available all-wheel drive and the class-exclusive Stow ‘n Go seating and storage system. Designed to meet the needs of modern families, the Chrysler Pacifica minivan lineup delivers convenience, capability, and efficiency. The lineup also includes the Chrysler Voyager, which offers a well-equipped, budget-friendly option for families seeking exceptional value. Chrysler is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com. Follow Chrysler and company news and video on: Company blog: http://blog.stellantisnorthamerica.com Media website: http://media.stellantisnorthamerica.com Chrysler brand: www.chrysler.com Facebook: www.facebook.com/chrysler Instagram: https://www.instagram.com/chrysler X (Twitter): www.twitter.com/chrysler or @StellantisNA YouTube: www.youtube.com/chrysler or https://www.youtube.com/StellantisNA