Chrysler Newsroom

Chrysler Opens Orders for the Newly Refreshed 2027 Pacifica

March 9, 2026 Ordering is now open for the 2027 Chrysler Pacifica, the newest evolution of America’s best-selling minivan. The 2027 Pacifica introduces a sharpened exterior, upgraded interior options, expanded technology packages and new standard features.

Dodge Brand CEO Matt McAlear Appointed Chrysler Brand CEO and Head of Alfa Romeo Brand North America

March 5, 2026 Stellantis announces the appointment of Matt McAlear as CEO of the Chrysler brand and head of Alfa Romeo North America, effective immediately, in addition to his current role as CEO of the Dodge brand.

Chrysler Pacifica Earns Consumer Guide Best Buy Award for 10th Consecutive Year

February 12, 2026 Chrysler Pacifica, America’s best-selling minivan, continues to reign as the most awarded minivan ever, earning a Consumer Guide Best Buy award for the 10th consecutive year.

Chris Feuell Receives What Drives Her Trailblazer Award at 2026 Chicago Auto Show

February 6, 2026 Chicago Auto Show organizers, in partnership with A Girls Guide to Cars, present Chris Feuell, Chrysler brand CEO and head of Alfa Romeo brand North America, with the What Drives Her Trailblazer Award.

Chrysler Pacifica and The Elf on the Shelf Create Holiday Magic Again This Holiday Season

December 1, 2025 Sparkle the Scout Elf and the Chrysler Pacifica, the official minivan of the holiday season, help deliver holiday joy to families this Christmas in Chrysler’s new holiday marketing campaign.

Chrysler Brand, PEANUTS Launch Co-branded Merchandise Line

October 28, 2025 Together with PEANUTS, the Chrysler Pacifica is launching the next phase of its co-branded marketing campaign with a new merchandise line, including T-shirts, sweatshirt, mug and tote bag, available now on Chrysler brand’s Amazon Store.

Spooktacular Sequel: Chrysler Pacifica Returns as Official Minivan of Trunk or Treat

October 9, 2025 The Chrysler Pacifica is making a fang-tastic return for its second year as the Official Minivan of Trunk or Treat, revving up Halloween fun with frightfully clever features, freakishly good space and unmatchable candy-hauling superpowers.

Chrysler Takes Snoopy and PEANUTS Gang for a Ride in New Marketing Campaign

September 15, 2025 Launching first across the Chrysler brand’s social media channels, the multi-installment video series will see Snoopy, Charlie Brown, Lucy, Woodstock and other members of the beloved gang featured with the Chrysler Pacifica.

Chrysler Goes All In on Van Life With New Chrysler Pacifica Grizzly Peak Concept

August 22, 2025 Chrysler heads to Overland Expo Mountain West, Aug. 22-24, to debut the new Pacifica Grizzly Peak concept, which builds on four decades of minivan leadership and a century of innovation.

Chrysler Celebrates a Century of Innovation With Video Series Finale 'Harmony in Motion' – Preview of Brand’s Future

August 14, 2025 For a century, Chrysler has been at the forefront of automotive innovation, redefining mobility through iconic design, engineering breakthroughs and unwavering commitment to customers.

Gilmore Car Museum and Chrysler Brand Partner to Celebrate Chrysler’s 100th Anniversary

July 31, 2025 The Gilmore Car Museum and Chrysler brand are teaming up to honor Chrysler’s Century of Innovation and iconic designs.

Chrysler Century of Innovation Video Series Debuts New Episode 'Chrysler: Evolution of the Minivan'

July 24, 2025 Chrysler is honoring its legacy as the inventor of the modern minivan with the release of “Chrysler: Evolution of the Minivan,” the sixth installment of seven in the Chrysler Century of Innovation video series. 

Chrysler 300 Retrospective: New Chrysler Century of Innovation Video Series Highlights History of Legendary Sedan

July 10, 2025 The next chapter of the seven-part Chrysler Century of Innovation social media video series is now live. Chief Design Officer Ralph Gilles reflects on the evolution of the Chrysler 300.

Chrysler Historic Vehicles, Stow 'n Go Challenge Celebrate Century of Innovation at Carlisle

July 8, 2025 The Chrysler Century of Innovation summer celebration is heading east to the 2025 Carlisle (Pennsylvania) Chrysler Nationals, bringing historic vehicles, Stow ‘n Go Challenge and a visit by Chrysler Brand CEO Chris Feuell to the giant car show.

NFL Rookie Quarterback Dillon Gabriel Signs Endorsement Deal With Chrysler Brand

June 30, 2025 Former college football standout and NFL quarterback Dillon Gabriel has partnered with the Chrysler brand and its award-winning Chrysler Pacifica minivan, marking one of his first endorsement deals as an NFL athlete. 

Jeep® Gladiator Ranks First in Midsize Pickup Segment in J.D. Power 2025 IQS, Chrysler, Jeep and Dodge Improve Scores

June 26, 2025 The Jeep® Gladiator claims a top spot in the J.D. Power 2025 U.S. Initial Quality Study and leads the segment average in seven out of 10 measured categories, including driving experience, infotainment and interior. 

Chrysler Unveils New Episode in Century of Innovation Series Highlighting Iconic Concepts and Technologies

June 26, 2025 Chrysler is proud to introduce the latest chapter in its seven-part Century of Innovation social media video series with a new episode titled “Legendary Innovation.”

Filosa Visits Windsor Assembly on Chrysler’s 100th Birthday

June 6, 2025 On the day of Chrysler’s centennial, Antonio Filosa, Stellantis COO of the Americas, visited the Windsor Assembly Plant with other top leaders to celebrate the significant milestone with employees who assemble America’s best-selling Chrysler Pacifica. 

Chrysler Brand Heritage Chronology

It all began in 1875 ... Kansas-born Walter Chrysler, son of a locomotive engineer, was connected to the transportation industries throughout his life.

Chrysler Turns 100, Announces Century of Innovation Summer Celebration Events

June 6, 2025 Chrysler officially turns 100 today, June 6, 2025, and the brand is celebrating by recognizing the people who have powered its path to the century mark. More than 1,500 employees came together at the Chrysler Technology Center campus in Auburn Hills, Michigan, to participate in a special group “birthday” photo.

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