In Time for the Holidays, Chrysler Brand and PEANUTS Launch Co-branded Merchandise Line

October 28, 2025 , Auburn Hills, Mich. -  Together with PEANUTS, the Chrysler Pacifica is launching the next phase of its co-branded marketing campaign with a new merchandise line, including T-shirts, sweatshirt, mug and tote bag, available now on Chrysler brand’s Amazon Store.
 
In addition to the launch of the co-branded Chrysler + PEANUTS merchandise line, the Chrysler brand debuted the next four videos as part of its ongoing marketing campaign across the brand’s digital and social media channels. The multi-installment video series sees Snoopy, Charlie Brown, Lucy, Woodstock and other members of the beloved gang featured in memorable PEANUTS moments with the Chrysler Pacifica.
 
“As we head into the fall and holiday season, it’s the perfect time to celebrate by introducing our exciting new Chrysler x PEANUTS co-branded merchandise,” said Chris Feuell, Chrysler brand CEO. “The holidays and PEANUTS have always gone hand in hand, and we’re thrilled to unveil the next chapter of our Chrysler Pacifica video campaign to mark the debut of this special collection.”
 
The newest videos in the campaign include “Mess,” “Feature Five,” “Fun” and “Familiar Faces”. The campaign, celebrating family, football and the fall season, is running across the Chrysler brand’s YouTube channel, in addition to its Instagram, Facebook and TikTok social media channels.
       
The brand launched the first three videos in the multi-installment series, “The Next Adventure,” “Perfect Pair” and “Ready, Set, Ride,” in September.
 
The Chrysler Pacifica is making a fang-tastic return for its second year as the Official Minivan of Trunk or Treat, revving up Halloween fun with frightfully clever features, freakishly good space and unmatchable candy-hauling superpowers, proving once again that it’s the ultimate mobile Halloween HQ for ghouls, goblins and grown-ups alike. This year, Pacifica owners can tag @chrysler to share their creativity and for a chance to be featured on Chrysler social media channels.
 
Chrysler Brand
Chrysler brand enters its second century with a bold vision of innovation, blending engineering excellence with beautifully designed, attainable vehicles. In 2026, Chrysler will introduce a refreshed Chrysler Pacifica – America’s best-selling and most awarded minivan – reinforcing the brand’s long-standing leadership in the segment it invented.

For more than 40 years, Chrysler Pacifica has led the minivan segment, redefining family mobility with advanced safety, available all-wheel drive and the class-exclusive Stow ‘n Go seating and storage system. Designed to meet the needs of modern families, the Chrysler Pacifica minivan lineup delivers convenience, capability, and efficiency.  The lineup also includes the Chrysler Voyager, which offers a well-equipped, budget-friendly option for families seeking exceptional value.

Chrysler is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.

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